Write one sentence with five slots: who buys, the product, the sizes, the look and the pack. A manufacturer can answer a sentence like that with questions or a quote.
A one-sentence brief builder
| Slot | Example, written for illustration | Where the options are published |
|---|---|---|
| Customer | Gift buyers | Buyer pages and checklists |
| Product | Framed pin boards | Products overview |
| Sizes | Three standard sizes | Frame sizes data, pinboard sizes data |
| Look | Dark Brown frame, fabric surface | Boards range, photo frames range |
| Pack | Your label and an insert | Private label packaging and inserts |
Checklist for this step
- [ ] Your customer named
- [ ] One product family chosen to start
- [ ] One sentence written with the five slots
- [ ] A photo of something similar kept, if you have one
Start of the series: all seven steps. Next: Step 2.
Start an enquiry when your list is ready; we reply within 1 business day, with questions or a quote.