Text version of this infographic
The same data as the figure, as text, for screen readers, search and AI tools.
| Question | White label | Private label | Contract manufacturing |
|---|---|---|---|
| What it is | A finished item from a supplier, with your label added | A brand the selling company owns, made by another firm | A maker produces goods for another company, which sells them under its own label |
| Who owns the design | The supplier | You supply it, or as agreed in writing where the manufacturer develops it | The hiring company supplies the drawings and specifications |
| Whose label is on it | Yours, added to a finished item | Yours | The brand owner's name |
Sources describe these terms loosely and differently. Definitions come from Wikipedia, Xometry and Racklify; the white label and private label cells follow the ArtzFolio comparison page. Ownership of a design is set out in your written quote.
How to use this infographic
- Read down each column to see who owns the design and whose label goes on the product.
- Decide which column describes the order you want to place.
- Name that term in your enquiry, and expect it to be confirmed in your written quote.
Questions
Is white label the same as private label?
No. In white label the supplier owns the design and adds your label to a finished item; in private label the brand is owned by the company that sells it and another firm makes the product.
What is contract manufacturing?
A maker produces goods for another company, which sells them under its own label or brand. The hiring company supplies the drawings and specifications.
Who owns the design at ArtzFolio?
The product is made to your brief, and ownership of a design is set out in your written quote.
Sources
- Wikipedia: Contract manufacturer (fetched 2026-11-12)
- Xometry: contract manufacturing (fetched 2026-11-12)
- Wikipedia: Private label (fetched 2026-11-12)
- Racklify encyclopedia: private label product (fetched 2026-11-12)
- ArtzFolio Private Label: white label vs private label in home decor, privatelabel.artzfolio.com/guides/white-label-vs-private-label-home-decor/ (page as of 2026-11-12)
- ArtzFolio Private Label: contract manufacturing vs private label, privatelabel.artzfolio.com/guides/contract-manufacturing-vs-private-label/ (page as of 2026-11-12)
Terms as of 2026-11-12. Figures are paraphrased or computed from the sources above; the figure carries its own source line. Confirm live prices and terms with ArtzFolio Private Label before you order.